MarTech & Data Science
Utilizing the right tools for your business
TODAY’S MARKETING TECHNOLOGY LANDSCAPE HAS OVER 7,000 PLATFORMS AND GROWING.EXPLORE CASE STUDIES
Marketing Technology Audit
We’ll audit your website and supporting technology platforms, providing expert analysis of the implantation and integrations, including deep dives into performance, scalability, security, and maintainability. Our findings will provide tactical recommendations to inform your marketing technology strategies moving forward.
Page Speed Optimization
Slow websites directly affect your conversion rates, search rankings, and ad placements. We can audit your website for page speed performance against industry benchmarks, using our tools to test and analyze your pages for hardware and software issues. You’ll get an easy-to-read analysis of the issues and clear recommendations to improve the speed of your website.
PLATFORM EVALUATION PROCESS (PEP)
We take a requirements-first, unbiased approach to our Platform Evaluation Process. Through our analysis and recommendations, you will be able to select the right platform that not only meets your current and future marketing needs, but smoothly integrates with the rest of your MarTech stack.
This geo-fencing data service allows you to conduct outreach marketing to customers who have shown intent for your brand by physically walking near or into a digital area drawn on a real map.
DATA & SECURITY COMPLIANCE
Is your website compliant with the California Consumer Protection Act (CCPA) or the General Data Protection Regulation (GDPR)? As part of our data services, we can audit your website for these regulations before they cost you hefty fines or legal action, as well as provide a clear path to ensure your site becomes—and stays—compliant.
DATA ENRICHMENT (DATA APPENDS)
Major website changes will always have an impact on SEO performance, be it positive or negative. We’ll help you plan for success and prepare correctly, so that any new SEO strategies and opportunities are seamlessly integrated within your new site’s architecture.
Meaningful and actionable analysis of your data must start with clean and complete data. We’ll make sure your data is ready for targeted programmatic media, business intelligence, data science, and artificial intelligence.