Services

MarTech & Data Science: Utilizing the right tools for your business

10.18.2016 Red Door Interactive
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Today’s marketing technology landscape has over 7,000 platforms and growing.

Red Door Interactive provides the experience, methodology, and process to ensure you are utilizing the platforms that work seamlessly with the rest of your technology ecosystem, and within your budget.

Additionally, with our data science services, we’ll help you take all your big data, siloed data, missing data, or dirty data, and make it work to serve the right messages to the best possible prospects.

Alternate Text

Today’s marketing technology landscape has over 7,000 platforms and growing.

Red Door Interactive provides the experience, methodology, and process to ensure you are utilizing the platforms that work seamlessly with the rest of your technology ecosystem, and within your budget.

Additionally, with our data science services, we’ll help you take all your big data, siloed data, missing data, or dirty data, and make it work to serve the right messages to the best possible prospects.

Domo Dashboard

Marketing Technology Audit

We’ll audit your website and supporting technology platforms, providing expert analysis of the implantation and integrations, including deep dives into performance, scalability, security, and maintainability. Our findings will provide tactical recommendations to inform your marketing technology strategies moving forward.


Page Speed Optimization

Page Speed Optimization

Slow websites directly affect your conversion rates, search rankings, and ad placements. We can audit your website for page speed performance against industry benchmarks, using our tools to test and analyze your pages for hardware and software issues. You’ll get an easy-to-read analysis of the issues and clear recommendations to improve the speed of your website.


Platform Evaluation Process (PEP)

We take a requirements-first, unbiased approach to our Platform Evaluation Process. Through our analysis and recommendations, you will be able to select the right platform that not only meets your current and future marketing needs, but smoothly integrates with the rest of your MarTech stack.


Footprint Marketing

Footprint Marketing

This geo-fencing data service allows you to conduct outreach marketing to customers who have shown intent for your brand by physically walking near or into a digital area drawn on a real map.


RDI Blog Post on CCPA

Data & Security Compliance

Is your website compliant with the California Consumer Protection Act (CCPA) or the General Data Protection Regulation (GDPR)? As part of our data services, we can audit your website for these regulations before they cost you hefty fines or legal action, as well as provide a clear path to ensure your site becomes—and stays—compliant.


Data Enrichment (Data Appends)

Data Enrichment (Data Appends)

Major website changes will always have an impact on SEO performance, be it positive or negative. We’ll help you plan for success and prepare correctly, so that any new SEO strategies and opportunities are seamlessly integrated within your new site’s architecture.


Google Dashboard

Data Readiness

Meaningful and actionable analysis of your data must start with clean and complete data. We’ll make sure your data is ready for targeted programmatic media, business intelligence, data science, and artificial intelligence.

THE WAY
FORWARD

In this growing world of marketing technology platforms and data science, it’s all the more crucial to have the right skills, implementations, and strategies in place to make sure you’re getting accurate insights and driving conversions. 

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