RDI Speaker Series: Where to Focus Your Marketing in 2023

From the dawn of radio and television to the arrival of internet and mobile, new technologies (and shifting consumer preferences) have always been at the center of an ever-evolving marketing landscape. In 2023, marketers will again be faced with a new wave of trends and fresh opportunities to innovate their brand’s offerings. Between the $100B creator economy, evolution of Web3, AI, data privacy, social responsibility, and more — brands can’t just rely on the tried-and-true to reach their audience.

Join our panel of Red Door experts on Tuesday, November 15 as they dig in to their deep channel knowledge to help you determine how to prioritize these new trends and make investments that will deliver meaningful results.

Register to enjoy an interactive panel discussion including a light breakfast and networking at Red Door Interactive’s new San Diego headquarters. After all, nothing goes better with marketing insights, than a hot cup of coffee and fresh-baked breakfast treats.

Can’t make it in person? We’ll also livestream and record the event, so you can watch it later or from the comfort of your home.

 

About speakers

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Reid Carr

CEO & Executive Creative Director

With over 20 years of digital marketing experience, Reid Carr has built Red Door Interactive to be a nationally renowned, full-service marketing agency. Founded on optimizing brand and performance marketing across all channels – paid, earned, and owned, Reid has evolved this fiercely independent agency and has been awarded for tactical expertise, fast growth, and effective culture by Advertising Age, Inc. Magazine, and a variety of regional publications.

Ron Hadler

VP, Data & Innovation

Ron has over 20 years of development experience across platforms, languages and verticals.  Ron architects websites using enterprise content management systems, develops digital requirements, provides content engineering and builds BI dashboards for Red Door’s clients.

Crosby Noricks

Director, Earned Media

Red Door Interactive’s Director of Organic Growth, Crosby Noricks is a successful digital and traditional marketier with a track record that includes leading both in-house and large agency teams, spearheading the social and digital footprint for a variety of enterprise brands. She is also the founder of PR Couture, the industry-leading career platform and sourcebook for lifestyle communication pros, and moonlights on occasion as a marketing and PR professor at San Diego State University and Cal State San Marcos.

Brian Van Voorst

Director, Paid Media

With nearly a decade of experience in Paid Media, Brian began his career in Amsterdam and has spent the past six years working at various agencies in San Diego. He now leads the Paid Media Department at Red Door Interactive. His strength lies in determining the best optimization strategies and outcomes for his clients, developing his craft, and supporting his team's development. The knowledge that not every click is created equal has driven Brian to focus his and his team's efforts on getting the complete picture of the performance of the platforms, analytics, and CRM data to understand their Media Program's effectiveness properly.