AdTrends x Healthcare

Unsure of where to invest your marketing spend? Our AdTrends research series, produced in collaboration with and MNTN, highlights important marketing and advertising statistics across major industries like healthcare, higher education, food and beverage, and more.  

In this installment, we explore broad healthcare category research and deeper industry insights for hospitals, MedTech, and pharmaceuticals. Healthcare marketers should consider this information when developing their marketing plans and budget allocations in 2024 and beyond.