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Personal Care Shoppers Report 2019

Insights / 05.20.2019

Red Door /

In the world of beauty and personal care, product launches come fast and new product concepts come even faster. To help marketers reach this audience and optimize their own shopping experiences, Red Door has developed the 2019 Personal Care Shopping Trends Report.  
 
In this exclusive resource, we uncover comprehensive findings specific to personal care consumers to help brands identify the best channels to distribute products, where to make strategic investments, and how to navigate the complexity of the digital consumer experience.  
 
Included in our Personal Care Shoppers Report: 

  • Sources currently leading personal care product discovery

  • Factors influencing decisions to buy offline or online

  • The impact of emerging e-commerce trends on personal care products 

  • Consumer expectations for e-commerce websites 

  • How Amazon.com influences product research  

  • Analysis of the e-commerce landscape and retailer site traffic levels 

  • Tips for e-commerce brands to improve their digital experience 


Brand Positioning,Consumer Research,Consumer Research & Segmentation,Industry & Competitor Insights,Insights,Marketing Strategy

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