Your guide to creating an eye-popping agency website


iMedia Connection
Lisa Schiavello

There’s an old joke about advertising: Nothing’s as certain to undermine your confidence in a product as knowing that the commercial selling it has been approved by the company that makes it.

Today, a corollary statement could be made about interactive agencies and their websites. And at the risk of talking to ourselves instead of focusing on our clients’ problems, today we’re going to look at interactive agency websites and figure out how to make them better.

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