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	<title>Comments on: Work</title>
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	<link>http://www.reddoor.biz</link>
	<description>This year marks our 10th anniversary since Red Door first opened its, well, doors. Take a look at what we’ve been up to over the last decade.</description>
	<lastBuildDate>Fri, 11 May 2012 16:19:53 +0000</lastBuildDate>
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		<title>By: Creative Uses For QR Codes &#124; AxisPoint Marketing Blog</title>
		<link>http://www.reddoor.biz/work/comment-page-1#comment-3666</link>
		<dc:creator>Creative Uses For QR Codes &#124; AxisPoint Marketing Blog</dc:creator>
		<pubDate>Sat, 14 Apr 2012 18:11:41 +0000</pubDate>
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		<description>[...] Red Door devised a QR code mobile scavenger hunt in which participants could use their mobile devices to locate and decipher simple, but engaging clues. These clues were designed to drive foot traffic through ESET&#8217;s immersion campaign installations at SXSW and provide concentrated exposure to the brand. Through the use of QR codes, They achieved the campaign goals of active engagement across multiple locations, product trials and lead generation.         USE FOR LIKES AND FOLLOWS  Use QR codes to get Likes and Follows. You can create mobile-friendly landing pages with Facebook like buttons or lead them to your Twitter page for a quick follow. The name of the game is engagement, so a like or follow can create a long-term marketing opportunity. Caveat: so far the Like buttons that QR tags generate lead to the Facebook website rather than the mobile app. [...]</description>
		<content:encoded><![CDATA[<p>[...] Red Door devised a QR code mobile scavenger hunt in which participants could use their mobile devices to locate and decipher simple, but engaging clues. These clues were designed to drive foot traffic through ESET&#8217;s immersion campaign installations at SXSW and provide concentrated exposure to the brand. Through the use of QR codes, They achieved the campaign goals of active engagement across multiple locations, product trials and lead generation.         USE FOR LIKES AND FOLLOWS  Use QR codes to get Likes and Follows. You can create mobile-friendly landing pages with Facebook like buttons or lead them to your Twitter page for a quick follow. The name of the game is engagement, so a like or follow can create a long-term marketing opportunity. Caveat: so far the Like buttons that QR tags generate lead to the Facebook website rather than the mobile app. [...]</p>
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		<title>By: Shea Homes Improves Home Buying Experience With New Website &#124; New Homes Section</title>
		<link>http://www.reddoor.biz/work/comment-page-1#comment-1607</link>
		<dc:creator>Shea Homes Improves Home Buying Experience With New Website &#124; New Homes Section</dc:creator>
		<pubDate>Tue, 08 Feb 2011 22:10:43 +0000</pubDate>
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		<description>[...] by analyzing their unique challenges, advising them on Internet-based solutions and implementing online marketing strategies to help them profit from their Web initiatives. Clients include Overstock.com, Cricket [...]</description>
		<content:encoded><![CDATA[<p>[...] by analyzing their unique challenges, advising them on Internet-based solutions and implementing online marketing strategies to help them profit from their Web initiatives. Clients include Overstock.com, Cricket [...]</p>
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