Technical Services
Web Site Development
SkinMedica
Of scalability, stability and searchability.
SkinMedica's web site, built by Red Door, was a case where the needs dictated the call for a custom content management system. The entire site changes based on your user profile, it focuses end-users to find a physician and provides medical professionals with a wealth of resources and information once you are logged in. Certain aspects of the site tie in to basic business operations to help streamline the flow of information and minimize the overextension of resources.
This site has scaled well to accommodate the ever-changing needs of the fastest growing company in San Diego and 14th fastest growing in North America (Deloitte 2004). It has scaled to incorporate the modification of SkinMedica's business model to include several pharmaceutical products, as well as prepare for the company to file for its IPO in 2005.
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