MarketingSherpa has issued its annual “Marketing Wisdom for 2009 – Marketers & Agencies Share Real-Life Stories & Lessons Learned” showcase. Get your copy now:
http://www.marketingsherpa.com/Wisdom2009.pdf

Topics covered this year include email, search, mobile, optimization, testing, lead gen, direct mail, analytics, advertising, PR and video.

Plus three trends surfaced:
1. EMAIL IS NOT DEAD – Personalization and optimization are key
2. BUILD SOCIAL NETWORKS – There is value in building one-to-one relationships
3. SEARCH ENGINE OPTIMIZATION – Natural search produces significant ROI

Thanks to MarketingSherpa and Red Door Interactive partner, Omniture, for putting out this valuable information!