June Speaker Series: Once Upon a Time – How to effectively harness the power of storytelling for business success.

In today’s fragmented marketplace, brands are returning to the art of storytelling to communicate their message: they’re designing powerful multi-media narratives through content development, distribution and promotion. Successful brands know how to tell, augment and refine stories that effectively engage, delight and inspire customers to connect more deeply with the brand and of course, to pass along to friends. In this session, we will explore why content is the future of marketing, and how brands can leverage content-share across the web to gain and keep the attention of customers and prospects.

 

Topics Include:

  • Identifying the stories and story-tellers within your organization
  • The art of SEO and Social Media in content success
  • Content strategy basics – development, distribution, promotion
  • Making the most out of each story – platforms, partnerships
  • Energizing brand advocates to carry the story forward

 

Who Should Attend:

    Marketing Execs, CMOs, Marketing Directors, Social Media Directors, Social Media Managers, Business Strategists, Product Managers & Brand Managers for national consumer brands and retailers.

San Diego

Social Media

DiamondView Tower
350 10th Avenue,
15th Floor Ultimate Skybox
San Diego, CA 92101
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Date: Tuesday, June 26th
8:30 – 9:00 AM Registration, Breakfast & Networking
9:00 – 10:00 AM Presentation & Questions
10:00 – 10:30 AM Networking
Moderator:
  • Lisa Schiavello, Executive Creative Director, Red Door Interactive
Panelists:
  • Crosby Noricks, Director of Social Media, Red Door Interactive
  • Michael Farrington, Director of Corporate Marketing, CareFusion
  • Rachel Gross, Social Media & PR Manager, Sanuk Footwear
  • More coming soon!
Cost:
$35

Parking free. Continental breakfast will be served.

* No agencies please. We will no longer be accepting walk-ins, so remember to register before the event.
Denver

Social Media

~ New Venue ~
The Ritz-Carlton, Denver
Plaza Level, Cameron Room
1881 Curtis Street
Denver, CO 80202
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Date: Thursday, June 21st
8:30 – 9:00 AM Registration, Breakfast & Networking
9:00 – 10:00 AM Presentation & Questions
10:00 – 10:30 AM Networking
Moderator:
  • Brett Johnson, Senior Strategist, Red Door Interactive
Panelists:
  • Crosby Noricks, Director of Social Media, Red Door Interactive
  • Mimi Henderlong, Promotions & Social Marketing Manager, Boppy
  • More coming soon!
Cost:
$35

 
Parking free. Continental breakfast will be served.

* No agencies please. We will no longer be accepting walk-ins, so remember to register before the event.