Rubio’s Fashion Valley Turns into Celebrity Mob Fest w/ Actor Greg Grunberg

Well, okay it wasn’t an actual mob-fest, but it was pretty fun to have actor Greg Grunberg (Heroes, Alias, Felicity) in the house – or make that food court – at Red Door client Rubio’s Fashion Valley mall location last Thursday.  Greg was in town to promote his new Yowza! application – a mobile coupon app that searches out local deals based on your current location.

Greg and Rubio’s spread the word about the event via Twitter and Facebook, and found a sizable crowd, including a few news cameras, hanging around Rubio’s for chance to talk with Greg and snap a few photos. The Red Door crew was no exception, and we were even privy to some choice Heroes spoilers, shared over some World Famous Fish Tacos which we are trying hard to keep quiet (the spoilers, not our love of Rubio’s fish tacos!)

Greg Grunberg with Rubio's Business Supervisor, Lauren Dougherty

So how did the Yowza and Rubio’s partnership come about?

Rubio’s is one of Red Door’s social media clients (others include Souplantation, Charlotte Russe, and La Quinta Inns & Suites). During our ongoing monitoring, Red Door found a tweet from Mr. Grunberg himself urging Rubio’s to take a look at his Yowza! app. After a few tweets exchanged on Twitter (including a bit of pressure from Mr. Grunberg when he rounded up his followers to mass request Rubio’s on Yowza!), we brought him inside the agency walls for a meet and greet. Rubio’s is now offering exclusive coupons through Yowza! and its been a blast riding along Greg’s Yowza! train!

For more photos and video from the event, check out the Rubios and Red Door Facebook Fan Pages

Tags: Greg Grunberg, iPhone app, Rubio's, Social Media, Yowza!