According to study results released Jan 2002 by The Maloney Group, chances are most journalists are unhappy with the company’s online press center.
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br /The Group examined 125 online newsrooms of Fortune 500 companies for more than 80 Best Practices criteria. The results were dismal.
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br /Here are the criteria that matter:
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br /1. Site Loading Speed
br /2. Ease of Navigation from Home Page
br /3. Hard-to-Find Media Relations Contacts
br /4. The ability to request news
br /5. More educational information than just releases
br /6. Hi-impact corporate presentations (streaming media)
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