comScore Networks announced this month that the Hispanic community is one of the fastest growing user segments online. Growth for this segment is up 9.9% from last year. In San Diego, the 10th largest Hispanic DMA, this group represents 250,000 uniques of our total 1,236,000 unique Internet users.

So, if you haven’t thought about the impact that this market has on your product or service. Perhaps it is time to give it some thought, because this group continues to grow by leaps and bounds each year.