Content Marketing: A Guide to Creating Shareable Content
This guide will help you develop a Content Marketing Strategy and provide insider tips on developing and publishing valuable, shareable content. Content Marketing sits at the intersection of social media, search engine optimization (SEO), and creative (design and copywriting), and requires an integrated approach that weaves together each of these practices. We hope this guide will be a useful resource.
This guide covers topics such as:
- The right questions to ask to develop your Content Strategy
- The process to follow to create quarterly editorial calendars
- Best practices for content creation across various mediums
- A list of Content Marketing Tools and Resources
Check out the excerpt below: