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Google and Yahoo Dominate Mobile Search
Nielsen Mobile reports that Google and Yahoo lead Microsoft in mobile search. Google and Yahoo together account for 79% of the mobile Internet search market, which breaks down:
· Google 61%
· Yahoo 18%
· MSN 5%
Nielsen reports mobile search usage frequency as follows per person:
· Google 9 searches per month
· Yahoo 6.7 searches per month
The top 3 mobile search categories for Q1 2008 were reported as Information, Local Listings and Websites/Navigation.
Source: Nielsen Mobile
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