Clients

SkinMedica


Overview

SkinMedica is a specialty pharmaceutical company focused on developing, acquiring and commercializing products that treat dermatologic conditions and diseases and improve the appearance of skin. A fast-growing company, SkinMedica went through rounds of VC funding and soared from 25 to 200 employees, earning listing #14 on Deloitte's Technology Fast 500.

For more information, please visit some of the sites that Red Door managed for SkinMedica which includes www.skinmedica.com, www.epiquinmicro.com, www.vaniqa.com or www.neobenz.com.

Or, download one of our case study PDFs about our work for SkinMedica.


Strategic Samples

Internet Presence Management

Good-bye dirty data.

SkinMedica is a rapidly growing, venture capital-backed company that needed ways to streamline their operations, support their astronomical growth and support increasing sales. Red Door worked to put the resources in place to make an integrated Web presence a reality.

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Research

Selling illegally? We know who you are.

SkinMedica features a highly competitive, yet expensive line of products that are sold exclusively in physicians' offices. SkinMedica hired Red Door to sleuth through the Internet to find people who were selling their products illegally according to their Internet sales policy or untruthfully to the consumer potentially damaging SkinMedica's reputation.

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Search Engine Optimization

The one. The only. The original.

Everyone wants to be at the top of Google, but for SkinMedica it was imperative to ensure that their site was maintained as the "official site" of some very competitive product lines. Red Door used a number of techniques during the development of the site to improve the sites overall effectiveness in search rankings on specific keyphrases.

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Web Analytics

Who, what, where.

Red Door helped SkinMedica improve the flow of traffic with web analytics.

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Creative Samples

A tale of two emails.

Spreading the word.

Sending online reminders.

Up close with confidence.

emailmarketing

emailmarketing

emailmarketing

sitedesign

Up close with confidence.

From start-up to superstar.

From start-up to superstar

From start-up to superstar


Technical Samples

Content Management Systems

Sharing the wealth (of information).

Red Door helped the 14th fastest growing company in North America manage its rapidly changing content.

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Site Monitoring

I Saw You on Oprah

Red Door makes sure that when SkinMedica's site traffic jumps, they stay online.

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Web Site Development

Of scalability, stability and searchability.

Red Door’s site for SkinMedica incorporated LAMP (Linex, Apache, MySQL, PHP) for greater stability. The site was developed with web standards so as SkinMedica adds new product lines, the site won’t have to go through costly redevelopment. Persistent urls allows the site to change technologies in order to maintain search engine friendly key phrases.

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Back to List

Strategy Creative Technical
RELATED NEWS
Double Dose: SkinMedica Targets Doctors and Patients
By Design: SkinMedica aims to turn doctors into resellers
Internet Presence Management Firm Red Door Interactive Enables SkinMedica to Interact with Customers and Prospects, Sell Products and Automate Business Processes
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