Creative Services

Widgets

Widgets are small applications that can be downloaded to a desktop or mobile device; or copied to social networking destinations. Because they have to be opted in, widgets engage a group that already has an affinity for your brand. To be most effective, widgets should complement a greater Internet Presence strategy. They can be practical in nature such as personal finance calculators, traffic reports or world clocks. Or they can be entertaining with music and games or help in the art of self-expression. Compelling widgets can spread virally at great speed with hardly any media costs.