Shout out. Text out. Speak home.
How do you speak to youth? In their own language. Red Door created a web site for Jump Mobile, a pre-paid wireless service targeted at urban youth. Agritty cityscape backdrop is populated by lively animation with entertaining text messages telling stories. Users can click on street posters (that were actually wild-posted in select markets) to find out more about Jump. They can also sign up to become a Jump VIP member and find out about special Jump events in their hometown.
Site Design
