The bases are loaded.
How do you gain the attention of busy venture capitalists who are bombarded with hundreds of emails and phone calls a day? With a well-thought out multi-media campaign. Every year, Mission Ventures, a San Diego-based venture capitalist firm, hosts an exclusive networking event at a major league baseball game just for venture capitalists. Red Door created an attention grabbing brochure invite that integrated with an email campaign. The brochure uses an All-Star baseball motif, featuring keynote speakers at the event. The brochure folds open to reveal a humorous poster promoting the event.