Tax season success.
Red Door created an online tool kit that Intuit offers to TurboTax partners to help them promote TurboTax. A Tax Season Success PDF guide featuring tax guru Ben Franklin educated partners about the online toolkit and offered tips for success. The playful image of Ben and whimsical copy helps make what could be a very dry subject engaging and even entertaining. A corresponding Ben Franklin postcard was mailed to partner banks informing them to expect their Tax Season Guide PDF in their email inboxes.
Collateral
