Social Media

As part of the social media plan for ASICS’ 2014 holiday season, Red Door launched an Instagram campaign to drive e-commerce sales. With the implementation of Curalate’s shopping gallery, Like2Buy, Red Door utilized a live link embedded in ASICS’ account bio, allowing users to directly shop for items viewed in Instagram images. Read full case study here.

Project Results

Saw a significant increase in e-commerce holiday campaign efforts Y/Y, and Instagram via Like2Buy contributed 30% of social media conversions.