< Back to Main Blog Red Door Interactive is First Agency to Join Marin Software Facebook Certified Agency Program By Red Door on October 31, 2013 | News, Red Door | Leave a comment We’re proud to announce that Red Door Interactive has been recognized as Marin Software’s first Facebook Certified Agency. Advertisers leveraging a Marin Software Facebook Certified Agency receive the benefits of improved social advertising performance and financial return that the Marin Software platform provides. To improve the performance of our customers’ advertising campaigns, RDI implemented Marin Software for both paid search and Facebook advertising in 2012. Recently, we underwent a rigorous training and certification process to join the Marin Software Certified Facebook Agency Program, in addition to the search certification that we completed earlier this year. This ensures that our customers will benefit from the full campaign optimization capabilities available in Marin Software. http://www.youtube.com/watch?v=DmfIG2bqyak “Being the first agency globally to achieve Facebook Certified Agency status with Marin Software is exciting. In doing so, we have proven that Red Door is leading the way in the growing field of social advertising optimization,” says Renee Brown, Senior Media Planner at Red Door. “Marin allows us to optimize Facebook advertising campaigns more effectively, particularly when it comes to ad image rotation and CTR optimization. Ultimately, this means that our clients get more value out of our services, and see better return on their ad spend (ROAS).” “Our goal at Marin Software is to provide a platform that streamlines ad campaign optimization so the focus of marketers can be on the strategic growth of an ad program,” said Matt Ackley, Chief Marketing Officer at Marin Software. “Brands leveraging a Marin Software Facebook Certified Agency, gain assurance their social advertising campaigns benefit from the improved efficiencies and financial lift Marin Software enables.” Marin (NYSE: MRIN) provides a leading Revenue Acquisition Management platform used by advertisers and agencies to manage more than $5 billion in annualized ad spend. Offering an integrated platform for search, display, social, and mobile marketing, Marin helps advertisers and agencies improve financial performance, save time, and make better decisions. Headquartered in San Francisco, with offices worldwide, Marin's technology powers marketing campaigns in more than 160 countries.