Most Recent | 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002
Red Door Interactive hired by ZO Skin Health to develop company’s Internet strategy
Company founded by industry pioneer; retains Internet Presence Management firm to develop its online strategy
Red Door Interactive, a premier strategic Internet Presence Management firm, announced today that ZO Skin Health secured its services to develop the company’s online strategy.
ZO Skin Health was founded by Dr. Zein Obagi, the pioneer of Skin Health Restoration, and will leverage Red Door’s expertise to develop its Web.
“Red Door has a wealth of business expertise, and we were equally impressed with their long-standing experience in marketing premium skin care products online,” said Donna Queen, CEO of ZO Skin Health. “We needed a firm that understood our company and our industry to quickly get our Internet presence running profitably. Red Door gives us that.
"Dr. Zein Obagi is an expert on skin resurfacing through the use of chemical peels and medical skin care products. He pioneered the concept of Skin Health Restoration and invented the Obagi System, including Nu-Derm and Blue Peel. He is a Diplomat at the American Board of Dermatology, and a Fellow of the American Academy of Dermatology. Queen recognized that while its new line of skin care products will be sold primarily through high-end, the Internet could also be of significant value to the company as a secondary distribution channel.
“Dr. Obagi’s innovative approach to delivering uniquely formulated products that promote better skin care is inspiring,” said Reid Carr, president of Red Door Interactive. “We’re looking forward to the challenge of effectively communicating ZO Skin Health’s benefits within a crowded anti-aging market while also shifting the consumer belief system to understand that healthy is beautiful.”
About Red Door Interactive
Headquartered in San Diego, Red Door Interactive Inc. manages clients' online presence by analyzing their unique challenges, advising them on Internet-based solutions and implementing strategies to help them along their path toward e-business. Clients include Intuit, Rubio's, Souplantation & Sweet Tomatoes Restaurants, Nanogen, Cricket Communications, and GetThere. Find out more about Red Door Interactive at http://www.reddoor.biz
Media Contact:
David Oates
Stalwart Communications
david@stalwartcom.com
858.750.5560
