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Red Door Interactive Announces San Diego-Based Nanogen as Client
San Diego, CA, June 1, 2005 - Red Door Interactive, a San Diego-based Internet presence management firm, today announced that it has been selected to design, develop and host a new web site for Nanogen, a developer of advanced diagnostics that provides physicians and clinicians worldwide with new diagnostic tests that improve the ability to predict, diagnose and treat disease. In addition to the work related to updating the look and functionality of the Company's web site (www.nanogen.com), Red Door is also developing print ads and assisting with the initial branding changes associated with the Company's growing portfolio of diagnostic products.
"As Nanogen shifts its business from a technical and research focus to the development and commercialization of innovative and practical medical disease diagnostics we want to ensure that our communications are more interactive with our customers and the market place and reflect the exciting, proven technologies we have to offer," said Robert Proulx, Vice President of Marketing. "Red Door's strong track record, full service capabilities, and experienced team made it an easy decision to go with them to achieve our objectives."
Reid Carr, President of Red Door Interactive said, "We are especially eager to be working with them during this exciting time of growth and reinvention. We see numerous opportunities to utilize our experienced, forward-thinking and talented staff to help them capitalize on their proven technology in the online environment, and are looking forward to growing with their needs."
About Red Door Interactive
Headquartered in San Diego, Red Door Interactive Inc. manages clients' online presence by analyzing their unique challenges, advising them on Internet-based solutions and implementing strategies to help them along their path toward e-business. Clients include Intuit, Rubio's, Souplantation & Sweet Tomatoes Restaurants, Nanogen, Cricket Communications, and GetThere. Find out more about Red Door Interactive at http://www.reddoor.biz
Media Contact:
David Oates
Stalwart Communications
david@stalwartcom.com
858.750.5560
