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Red Door Interactive Designs Cutting-Edge Web Site for San Diego's Jet Rhys Salon

Site Showcases Chic Fashion and Hair Trends

San Diego - September 23, 2002 - Red Door Interactive, a provider of Internet presence management services, and Jet Rhys Salon today announced the launch of the Jet Rhys Web site.

Red Door Interactive designed and developed the site for Jet Rhys, a San Diego-based hair salon owned and operated by two former Vidal Sassoon hair specialists, to create an online extension of the salon. The site highlights the hottest trends and techniques in hair from around the world and features beauty tips, photos, Q & A's about the latest techniques, service and price menus, online appointment booking, a media center and career information to help stylists "get in and get trained" at Jet Rhys Salon.

"Jet Rhys' audience is a hip, modern group. Its clients are fast moving, trend-conscious style aficionados with a desire for the latest and greatest. Jet Rhys has to continually evolve to meet its clients' needs. A Web presence was just one more tool to provide excellent service," said Reid Carr, president of Red Door Interactive. "Jet Rhys' Web site has to be visible, informative and accessible, yet present a certain style. We were able to provide that using various Internet technologies such as Flash and Quicktime, search engine and advertising promotion, as well as usability and visitor tracking."

Rhys, co-owner of Jet Rhys Salon, said, "In the ever-changing beauty industry, it's essential to stay on the leading edge of global fashion trends. Red Door has enabled us to use a new medium to reach across borders and time zones to keep our clients informed. The site allows us to showcase the latest styles from places like London, Japan, and New York, then adapt the hot new looks for our clients."

Jet, co-owner of Jet Rhys added, "Red Door continues to advise and implement e-business strategies that allow us to step outside the box and be more than your average salon. The Web site's bold imagery and fresh sounds match perfectly with our culture. Furthermore, Red Door has introduced technology to our business that allows us to be more available and effective with our clients."

About Jet Rhys Salon

Jet Rhys Salon was founded 10 years ago by two former Vidal Sassoon hair experts from New York. Best known for its hip, modern approach to beauty and fashion, Jet Rhys was recently recognized by Self Magazine as one of the top salon teams in the United States. Jet Rhys strives to keep its clients informed about the hottest styles, products and techniques from around the globe. The salon's skillful stylists and color specialists blend precision and creativity to keep clients looking and feeling fabulous. Jet Rhys Salon, an eclectic environment where client comfort reigns supreme, is located in San Diego, California. More information is available at www.jetrhys.com.

About Red Door
Red Door Interactive Inc., headquartered in San Diego, helps companies to do business better by taking advantage of available Internet technology to create efficiencies, attract new prospects and satisfy customers' needs. Red Door develops and implements strategic service plans that support revenue and customer retention goals using web site development and maintenance, site optimization, business process automation, user tracking, and online advertising. Clients include Toshiba's Network Products Division, Ecruos, Ensemble Communications and Screaming Packets Broadcasting. Find out more about Red Door Interactive at www.reddoor.biz or call 619.398.2670.


©2005. Red Door Interactive, Inc. Privacy Policy.

About Red Door Interactive

Headquartered in San Diego, Red Door Interactive Inc. manages clients' online presence by analyzing their unique challenges, advising them on Internet-based solutions and implementing strategies to help them along their path toward e-business. Clients include Intuit, Rubio's, Souplantation & Sweet Tomatoes Restaurants, Nanogen, Cricket Communications, and GetThere. Find out more about Red Door Interactive at http://www.reddoor.biz

Media Contact:

David Oates
Stalwart Communications
david@stalwartcom.com
858.750.5560

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