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Cricket® Communications calls in Red Door Interactive to develop mobile web landing page for Motorola Evoke
Red Door Interactive, a San Diego-based premier strategic Internet Presence Management firm, today announced that Cricket Communications, Inc. selected the agency to develop the mobile web landing page for its just announced Motorola Evoke™ phone..
The wireless carrier sought the agency’s help to design the initial user experience for the web browser on its Motorola Evoke phone as well as creative direction for its other WAP-enabled devices.
Red Door Interactive’s mobile web landing page was designed for Cricket to be cool and engaging while, at the same time, enabling users to quickly get to information and sites that matter most to them. The page allows the customer to ‘evoke’ the mood of their screen from red to blue, or combinations of the two, depending on their preference/desire. One-touch icons also empower individuals to go to MocoSpace, craigslist, Yahoo, and Fandango in short order. A mobile version of Google’s search box is also available. Individuals can get a preview of the mobile web landing page on their own cell phone by going to www.reddoorbuzz.com/crickettest using their mobile browser application.
“We take a very holistic view of Internet Presence Management,” said Jaime Heather Castiglione, managing supervisor of business services for Red Door Interactive. “Traditional thinking focuses on a user’s experience through a desktop or laptop-originated interface, but that only covers a portion of how consumers interact with organizations online. In fact, a significant percentage of wireless users will most likely see their phone’s browser as the primary tool to access the Web. We recognize that the Internet experience must work for all devices for users to fully adopt.”
About Red Door Interactive
Headquartered in San Diego, Red Door Interactive Inc. manages clients' online presence by analyzing their unique challenges, advising them on Internet-based solutions and implementing strategies to help them along their path toward e-business. Clients include Intuit, Rubio's, Souplantation & Sweet Tomatoes Restaurants, Nanogen, Cricket Communications, and GetThere. Find out more about Red Door Interactive at http://www.reddoor.biz
Media Contact:
David Oates
Stalwart Communications
david@stalwartcom.com
858.750.5560
